Remember when a “tweet” was something birds did, “pinning” was reserved for thumbtacks, “uber” was used by surfers to describe killer waves, “linked-in” was a term exclusive for inmates,...
Read More3 SHIFTS EVERY EMPLOYEE NEEDS TO CONSIDER IN ORDER TO THRIVE TOMORROW
Today’s workplace is on the verge of a leadership substitution where existing leaders will be replaced by workers with new ideas, expectations, approaches, and strategies. 63.3% of U.S. executives...
Read MoreNGC #023: THE POWER OF PRANKS, PARTIES, AND SURPRISES WHEN BRANDING TO MILLENNIALS WITH JOERI VAN DEN BERGH [PODCAST]
Episode Overview
In this episode of the Next Generation Catalyst Podcast, we interview author and speaker, Joeri Van den Bergh, about effective strategies to brand to the Millennial generation....
Read MoreTHE ULTIMATE SOURCE TO UNDERSTAND HOW MILLENNIALS WILL SHAPE OUR ECONOMY
The economy is poised for a transformation as the largest generation on the planet, the Millennials, enter their prime working and spending years. Technology and the Internet have created new...
Read MoreMILLENNIAL MARKETING INSIGHTS FOR TODAY’S HIGH-TECH, HYPER-SOCIAL, AND MOBILE WORLD
You’ve heard of Yuppies (Young Urban Professionals) and DINKs (Double Income No Kids) but have you heard the newest acronym HENRYs? HENRY, which stands for “High Earning, Not Rich Yet,” is the...
TOP 3 TECH SKILLS YOU SHOULD LEARN IN 2015 [GUEST POST]
When Gartner shared its top tech trends for 2015, we learned that the number of Chief Digital Officer and Chief Data Officer roles have doubled since last year – and are expected to double again. As...
Read MoreHOW GOLF IS TAKING A SWING AT WINNING OVER MILLENNIALS
The golf industry is three-putting when it comes to winning over the Millennial golfer. The sport and retail side of golf is struggling to find a new strategy to save the dying game. Is it too late...
Read MoreTHE FUTURE IS HERE. 2 TECHNOLOGIES THAT GIVE YOU A GLIMPSE INTO TOMORROW
How was your teleport to work today? How is the coffee that the robot barista brewed for you? What time is our hologram meeting with London? These are sample questions that you and I have never asked...
Read MoreTIPS & TRENDS TO WIN THE ATTENTION OF GENERATION Z [INFOGRAPHIC]
Think that the same Millennial marketing strategy will work on those born around the year 2000? Think again. New research from mobile marketing company Global Messaging reveals insight into the...
Read More7 EMERGING MILLENNIAL AND GENERATION Z TRENDS FOR 2015
In 2014, the World Cup, Ebola, the ALS Ice Bucket Challenge, Sochi Olympics, and Frozen captivated the world’s curiosity. In 2015, the world’s curiosity and attention will transfer to many of the...