Episode Overview In this episode of the Next Generation Catalyst Podcast, we interview Greg Hickman and discuss how small businesses can leverage mobile marketing to get your brand message...

There is one thing we can agree on: Millennials have been taught all their lives to make as little effort as possible yet to find and reach what they want when they want it in a way that suits them...

Move over helicopter parents, there is a new breed of hovering, hyper-involved parent…the drone parents. They are leveraging today’s tech to optimize their children with cameras, apps, chips, and...

With 41% of Millennials already having 4+ people reporting to them, could Millennial leaders be your company’s success catalyst? A new global study correlates Millennials in leadership positions with...

The ALS ice bucket challenge has quickly become this summer's viral movement version of the "Harlem Shake," Tebow-ing, and "Call Me Maybe" video parodies. Like any viral movement, there is a lot we...

Advertising on visual platforms is being touted as the future of marketing. Marketers are increasingly shifting their strategies to visual platforms, and the era of Snapshot Marketing is beginning....

Today’s work culture is experiencing an engagement epidemic of epic proportions. According to a recent Gallop poll, 70% of professionals are disengaged at work. Disengaged workers don’t problem-solve...

No job or career lasts forever but your professional brand will last a lifetime. How are you investing in it? Today building your professional brand has never been easier with the new LinkedIn...

The other day, in a coffee shop, the girl at the table next to me took a selfie. This behavior normally doesn't get my attention but it did that day because the girl wasn't 15 or 25 but rather 45...

Digitalization is driving the biggest economic change since the Industrial Revolution. And with any major culture shift comes the need to develop new skills.

You are now your own CIO (Chief...