These days it seems like everyone wants to learn to code--or is telling you that you should; and as a marketer it’s becoming increasingly important to have at the very least a basic understanding of...

Episode Overview In this episode of the Next Generation Catalyst Podcast, we interview MaryLeigh Bliss, Trends Editor and Strategic Consultant at Ypulse, who will help you navigate the...

Technology is now an extension of us. The new question of the day is not “if” but “when” should I introduce my kids to technology. Research has found that the Internet and technology have rewired our...

If the current struggle of understanding and engaging the Millennial generation wasn’t difficult enough, the most tech-savvy, connected, and entrepreneurial generation to date will add yet another...

Tis the season to ensure your products and services are mobile ready in order to capitalize on the Millennial’s skyrocketing purchase power which is expected to be $2.45 trillion in annual spend by...

Episode Overview In this episode of the Next Generation Catalyst Podcast, we interview Clint Runge and discuss how to captivate the Millennial generation, how any business can harness Millennials...

A lot has happened since 9/16/13 when we published one of our most popular posts to date, 22 Shocking Stats About Millennials To Help You Chart Tomorrow's Change. Why fix something that isn’t broken....

Episode Overview In this episode of the Next Generation Catalyst Podcast, we interview Greg Hickman and discuss how small businesses can leverage mobile marketing to get your brand message...

There is one thing we can agree on: Millennials have been taught all their lives to make as little effort as possible yet to find and reach what they want when they want it in a way that suits them...

Move over helicopter parents, there is a new breed of hovering, hyper-involved parent…the drone parents. They are leveraging today’s tech to optimize their children with cameras, apps, chips, and...