Today’s work culture is experiencing an engagement epidemic of epic proportions. According to a recent Gallop poll, 70% of professionals are disengaged at work. Disengaged workers don’t problem-solve...
Read More
1 STRATEGY TO CEMENT YOUR BRAND AS A NEXT GENERATION POWERHOUSE
Your website cannot be your only branding asset. A website is table steaks in today’s digital economy. Today’s most successful personal and business brands deliver on this key strategy to win big.
...
Read More
ANYONE MARKETING TO MILLENNIALS NEED TO BE AWARE OF THESE 11 QUESTIONS
I have the pleasure of speaking at the upcoming 2014 Youth Marketing Strategy conference in New York City on June 12th. I'm honored to be sharing the stage with thought leaders from the likes of MTV,...
Read More
5 BOOKS THAT WERE MY PERSONAL DEVELOPMENT CATALYSTS. WHICH HAVE YOU READ?
Books are transformative. Period. I bet much of the growth you’ve experienced has been a result of the books you've read. I can trace so much of my personal development to 5 specific books.
Read More
10 MILLENNIAL MARKETING TRUTHS AND HOW TO APPLY THEM [BOOK REVIEW]
"Millennials require different marketing than other generations...Even brands with an older target demographic cannot neglect the Millennial generation, given their size and influence. The sooner...
Read More
32 RECRUITING TACTICS TO HAVE MILLENNIALS FALL HEAD OVER HEELS FOR YOUR COMPANY
You don’t have to wait for Valentine’s Day to court Millennials. In fact, wooing the best of this generation into your organization will mean doing a few things differently so you better get...
28 REVEALING MILLENNIAL STATISTICS TO HELP BOOST YOUR NEXT GENERATION BRANDING STRATEGY
The surge of Millennials into the marketplace, their affinity for mobile devices and their finely tuned sense for marketing baloney has led to a major shift in branding strategies. Brands that make...
Read More
5 BRANDING SHIFTS NEEDED TO CONNECT WITH THE NEXT GENERATION CONSUMER
Social media, technology and Millennials have forever changed the way brands brand. Our expectations have never been higher for brands to deliver on value before we’ve even made a purchase decision....
Read More
30 BOLD SOCIAL MEDIA STATEMENTS YOU NEED TO HEAR [BOOK REVIEW]
"This world, the one you and I live in, evolves every second, every day. The skill sets it takes to be a successful entrepreneur, a successful marketer, or a relevant celebrity today is a different...
Read More
5 SIMPLE STEPS TO EFFECTIVE MOBILE MARKETING WITH MOGREET [TOOL REVIEW]
If millions of Millennials leveraging smartphones across every aspect of their life isn’t enough to convince you of today’s mobile movement, perhaps these stats will convince you. There are 6.5...
Read More
