Millennials and Generation Z often prefer texting. Boomers like to connect by phone and engage in conversations. Just as different generations have communication preferences, so do different...

Research by global performance management consulting company Gallup in 2015 found the best entrepreneurs are born with innate characteristics that drive them toward outperforming their peers and...

What do you look for in a city? Perhaps you prioritize affordable housing or a thriving job market. Or maybe you care most about abundant parks and hiking trails, a bustling downtown filled with...

All too often, young people associate travel with a lack of personal direction. If they book a flight to Nepal to “find” themselves, surely others will think they are lost. In reality, there is...

It isn’t just start-ups that are taking advantage of the millennial knack for tech. Giants like Google and Facebook direct a large portion of their recruiting efforts towards getting first picks on...

Hiring isn’t always a smooth process and the longer it takes the more it costs your company. If you’ve gone the traditional route of putting out advertisements and sifting through hundreds of entry...

When Gartner shared its top tech trends for 2015, we learned that the number of Chief Digital Officer and Chief Data Officer roles have doubled since last year – and are expected to double again. As...

These days it seems like everyone wants to learn to code--or is telling you that you should; and as a marketer it’s becoming increasingly important to have at the very least a basic understanding of...

There is one thing we can agree on: Millennials have been taught all their lives to make as little effort as possible yet to find and reach what they want when they want it in a way that suits them...

Advertising on visual platforms is being touted as the future of marketing. Marketers are increasingly shifting their strategies to visual platforms, and the era of Snapshot Marketing is beginning....