The surge of Millennials into the marketplace, their affinity for mobile devices and their finely tuned sense for marketing baloney has led to a major shift in branding strategies. Brands that make...
Read More
27 INSIGHTFUL NEW YEAR RESOLUTIONS CONTRASTED BETWEEN MILLENNIALS AND BOOMERS
Happy new year! I hope you are as amped as I am about the possibilities and opportunities that 2014 will bring. What epic feat will you conquer this year?
It’s interesting how much a...
Read More
A VIDEO MASH-UP OF THE CATALYSTS BEHIND TODAY'S COMMUNICATION SHIFTS
Why tell you about something when I can show you? Below is a "highlight reel" of a talk I delivered a few months back. The talk was titled Next Generation Communication where I discussed how...
Read More
AVOID IRRELEVANCE BY EMBRACING THE RE-WIRED GENERATION
These days I'd say if you aren't feeling overwhelmed by technology and the rate of culture change, you're either living under a rock or a farmer. But have you ever asked a 10 year old how they are...
Read More
IT'S A SHAME FOR YOU NOT TO SHED LEGACY THINKING
How do your thoughts and experiences of the past shape your perception of the future? My guess is your past shapes your future outlook to a great degree. But when does clinging to the past too...
Read More
TACTICS TO EFFECTIVELY LEAD TOMORROW'S LEADERS TODAY [BOOK REVIEW]
"As adults, we have done a poor job in getting this generation of kids ready for life. If they flounder, it is because we've focused on preparing the path for the children instead of the children...
Read More
WHAT THE WARRIOR DASH TAUGHT ME ABOUT THE RACE OF LIFE
Last Saturday in Charlotte, NC I had the opportunity to participate in the world's largest obstacle race series, Warrior Dash. It's a 5K Mud Run littered with 12 obstacles such as barb wire,...
Read More
WHY YOU AND I ARE THE NEW GENERATION
What comes to mind when you hear "new generation"? Maybe the Millennials? Or the new generation of iPhone or iPad? A new dawn of a new era? Would you consider yourself a part of the new generation?
Read More
HOW MILLENNIALS CAN HELP YOU MASTER THE NEW ART OF SHIPPING
"Every time you raise your hand, send an email, launch a product or make a suggestion, you're exposing yourself to criticism. Not just criticism, but the negative consequences that come with wasting...
Read More
VINCE VAUGHN & OWEN WILSON'S GOOGLE MOVIE DEPICTS TODAY'S TALENT WAR
The Wedding Crashers comic duo Vince Vaughn and Owen Wilson are back in this side-splitting movie, The Internship. Despite what looks to be the biggest-ever product placement in a movie, this...
Read More
